top of page

Salesforce Sales Cloud Product Owner

Toronto, ON

On behalf of our client, Equality Street is looking for a skilled Salesforce Sales Cloud Product Owner to join them on a contract basis.


What You’ll Do


  • Collaborate with Product Managers to establish a product release vision

  • Lead your features through to completion, managing discovery and changes along the way

  • Create, maintain, and continuously prioritize product and/or release backlogs, and conduct backlog refinement sessions with respective Scrum team

  • Ensure product backlog themes are addressed in the release backlog according to the priority order

  • Work with peer Product Owners regarding cross-team dependencies and appropriate scheduling and prioritization of work

  • Participate in all relevant sprint meetings, including daily meetings, sprint planning, review, and retrospective sessions, as well as lead backlog refinement sessions

  • Coordinate with other teams (User Experience, Quality Assurance, Customer Support, etc.) in regard to your feature set

  • Communicate with internal departments to understand and explain functional requirements

  • Communicate with external customers on topics such as requirements gathering, product feedback, and production-related issues



What You’ll Need To Succeed


Your experience should include some or all of the following:


  • 3+ years of experience as a Product Owner or similar role

  • Experience with Salesforce Sales Cloud

  • Strong communication skills and experience working with large, cross-functional teams

  • Strong analytical, problem-solving, and decision-making skills in a Sales domain

  • Experience working with Agile methodologies, particularly Scrum

  • Proven experience working on cross-product platforms

  • Experience with continuous integration and continuous delivery (CI/CD) processes

  • Bachelor’s degree or equivalent work experience in the areas of Information Science, Computer Science, or related disciplines


Additionally, you may have:


  • Certified Scrum Product Owner (CSPO) or equivalent certification

  • Familiarity with Agile project management tools, such as JIRA

Digital Analytics Developer

Financial Services, Toronto

On behalf of our client, one of Canada’s largest banks and one of the largest banks in the world by market capitalization, Equality Street is looking for a Digital Analytics Developer (Google Marketing Platform) to add to their Digital Data & Analytics team.


Joining the Digital Data & Analytics team as a Digital Analytics Developer, you will have the opportunity to provide best-practices recommendations regarding tagging and the implementation of web analytics, and deploy and develop customized technical solutions to enable the implementation of digital analytics platforms.


This is a contract role with an immediate start for 12 months with high chance to be extended.


Location: Toronto, ON (hybrid – 3-4 days/week on-site)


Responsibilities will include, but not limited to:


  • Work with internal clients (stakeholders) to understand their business objectives and translate into analytics integration and technology strategy and requirements

  • Provide technical support to internal teams around analytics tagging, data validation and data integration

  • Develop and modify JavaScript code to execute data collection

  • Oversee the implementation and usage of the Digital Analytics Platform to collect data required by Digital Product Owners, various lines of business and other stakeholders

  • Define analytics QA and testing activities to ensure accurate and efficient data collection

  • Validate and debug analytics implementation issues

  • Setup and maintain multiple tag management and analytics accounts

  • Guide key stakeholders in the appropriate implementation and validation of new tagging requirements and fixes, and ensure existing tracking remains intact

  • Act as key technical support for internal users of Tag Management System and Digital Analytics Platform, troubleshooting and dealing with Vendor Support teams when required




Position requirements:


  • 2-3 years front end web development experience (JavaScript, jQuery, CSS, HTML) coupled with solid experience implementing web and advertising analytics

  • Experience with Google Marketing Platform - Google Tag Manager, or other Tag Management tools

  • Web Analytics understanding (Most important KPIs)

  • Deep understanding of JavaScript events and jQuery custom events necessary, and best practices for JavaScript coding

  • Debugging techniques and tools for front end web development

  • Project Tracking software experience like Jira, etc.

Salesforce Architect

Financial Services, Toronto

On behalf of our client, Equality Street is looking for an experienced Salesforce Architect.



● Collaborate with client stakeholders to define requirements, deliverables, roadmap and set and manage expectations

● Translate business requirements into well architected solutions that best leverage the Salesforce platform

● Lead technical design sessions; architect and document technical solutions aligned with client business objectives; identify gaps between client’s current and desired end states

● Provide oversight and governance of Salesforce projects

● Lead technical design sessions; architect and document technical solutions aligned with client business objectives; identify gaps between client’s current and desired end states

● Follow and help define coding standards. Lead code reviews during projects to ensure quality and appropriate design patterns are followed; should be able to apply best practices

● Manage the technical delivery of custom development, integrations, and data migration elements of a Salesforce implementation

● Coach/ Mentor the team on Technology fronts

● Consult & help client on mitigating critical impacts during Salesforce releases



Qualifications and Experience:

● 7+ years of Salesforce experience

● Expert level understanding of the Salesforce product suite, including Sales, Service, Community, Marketing, and Community Clouds

● Strong knowledge and experience of Salesforce development and configuration

● Understanding of systems architecture and ability to design scalable performance-driven solutions

● Understanding of key design patterns and large data volume limitations and best practices

● Strong knowledge of data sharing and visibility considerations and how these play into platform architecture

● Good understanding of platform authentication patterns (SAML, SSO, OAuth)

● Knowledge of data integration tools and experience integrating Salesforce with different business systems (ETL, CPQ, marketing automation, reporting, etc.)

● Strong understanding of environment management, release management, code versioning best practices, and deployment methodologies

● Experience with platform security capabilities (TLS, SSL)

● Expert level experience defining the system architecture landscape, identifying gaps between current and desired end-states, and delivering a comprehensive solution that will enable achievement of the desired business outcomes

● Extensive Apex VF Controllers and Apex Triggers development experience 

● Extensive VisualForce, JavaScript, HTML design and development experience; JQuery, AngularJS development experience a plus

● Strong background in design/development of large web-based or client server systems, or complete software product lifecycle exposure

● Strong knowledge of object-oriented analysis and design and database design 


Desired Certifications:

● Platform App Builder

● Platform Developer I

● Platform Developer II

● Salesforce Architectural Certifications

Director, Client Revenue Operations

Toronto, ON

On behalf of our client, an established Public Sector organization, Equality Street is seeking an innovative and results-driven Director, Client Revenue Operations to lead their Salesforce Cloud practice and drive strategic success for customers. 

This role combines acting as a thought leader with deep Marketing and Sales Operations expertise, providing executive-level strategic advice, and leading Salesforce ecosystem projects for some of the most exciting companies in the world. This role is responsible for both attracting new clients and growth within existing retainers, with a focus on Marketing Cloud success.

Successful candidate for this role will be responsible for delivering outstanding results across Salesforce platform, engaging audiences, and exceeding customers’ expectations. You will play a pivotal role in leading cross-functional teams, implementing cutting-edge technology solutions, and overseeing integrated marketing campaigns. Your passion for staying ahead of marketing trends and leveraging technology solutions will be critical to thrive in this role.



1. Thought Leadership and Strategic Advice:

  • Thought leader, providing executive-level strategic advice to clients and internal stakeholders.
  • Offer insights and recommendations based on deep expertise in Marketing and Sales Operations

2. Salesforce Ecosystem Projects:

  • Lead and manage Salesforce ecosystem projects
  • Utilize your expertise to drive growth within existing retainers, with a strong focus on Marketing Cloud success.

3. Client Engagement and Success:

  • Collaborate with stakeholders and partners to maximize their Salesforce technology investment, including email optimization, personalization campaigns, and AI-driven content recommendations.

  • Ensure stakeholder satisfaction and success throughout the project lifecycle, from requirements gathering to design, development, testing, documentation, and delivery of complex client projects.

4. Mentorship and Team Development:

  • Serve as a mentor to team members, sharing your knowledge and domain expertise to foster growth within the Marketing Cloud practice.
  • Encourage professional development and support team members in enhancing their skills.

5. Thought Leadership and Content Creation:

  • Lead webinars and author content to position yourself as a sought-after representative in the Salesforce ecosystem.
  • Stay abreast of industry trends and incorporate innovative strategies into our marketing plans.

6. Delivery Team Oversight:

  • Oversee a team of Salesforce ecosystem experts, ensuring successful project delivery and exceptional outcomes for our clients.
  • Foster a collaborative and high-performing team culture.



  • Proven experience of at 8-10 years in digital development and marketing roles, including leadership positions.

  • In-depth expertise in Salesforce Marketing Cloud and related technologies and expert knowledge of other B2C marketing platforms (e.g., Eloqua, Adobe, Hubspot).

  • Must be able to create and execute campaign vision and lead digital marketing efforts and metrics.

  • Ability to provide technology platform audits and implementations.

  • Strong analytical skills with the ability to leverage data for informed decision-making.

  • Excellent communication and presentation skills, with the ability to engage and influence both internal and external stakeholders.

  • Demonstrated success in leading cross-functional teams and driving integrated marketing campaigns to achieve strategic objectives.

  • A track record of exceeding client expectations and delivering exceptional results.

  • Passion for remaining at the forefront of marketing trends and leveraging technology solutions for innovative strategies.

Anchor 1
Anchor 2
Anchor 3
Anchor 4
apply now

Apply now.

Toronto, Ontario

Add Resume

Thanks! Message sent.

  • LinkedIn - White Circle
bottom of page